Project by Project

SAN FRANCISCO, CA—Project by Project SF/Bay Area, a 501(c)3 non-profit organization focused on
issues affecting Asian Americans in the US, has selected APA Family Support Services (APA) as its
2010 Partner Organization. This marks the first campaign partnership for PbP SF/Bay Area since the
launch of the chapter in September 2009.

Project by Project (PbP)’s 2010 national theme is “Asian Americans and Health Care”. In keeping with
that theme, PbP SF/Bay Area has selected APA Family Support Services (APA) as its partner of choice
based on a number of criteria including level of need, impact in the Asian Pacific Islander (API)
community, potential for volunteer opportunities, and pan-Asian reach. APA’s mission is to promote
healthy families and to prevent child abuse and domestic violence in API communities. APA addresses a
variety of Asian immigrant health issues including health disparity, access, awareness, and education
through home visitation, parent support, mental health services, and community advocacy and
development. All of APA’s services are designed for San Francisco’s most vulnerable population of
children and their families.

“PbP is excited to mobilize and empower Asian American professionals in the SF/Bay Area into being
active in their community and making an impact through volunteerism,” says Dean Yao, chapter
president. “As a national organization, PbP has a track record of connecting people to issues, and we are
looking forward to working with APA to create more channels of community involvement.
volunteers are dedicated, talented and committed to utilizing their skills and resources to improving the
health care needs of Asian Americans.”

PbP’s 2010 partnership campaign will focus on increasing APA’s volunteer base, raising the visibility of
its mission through various marketing efforts, and supporting funding for its much needed programs.
“Our core program, In-Home Visitation, one of our early prevention programs, is at risk of losing its main
funding source due to the current economic downturn that is driving San Francisco city departments’
budget cuts,” says Amor Santiago, APA Executive Director. “With our partnership this year with PbP,
we hope to raise funds and bring greater awareness for the importance of this program.”
The families that receive APA In-Home Visitation Services often have no other social support system.
The supplemental funds raised through a partnership with PbP will help ensure that low-income
monolingual immigrant families in desperate need of the In-Home Program will receive uninterrupted
services despite unstable city funding.

APA believes a partnership with PbP will raise awareness to serious health, social and economic issues.
Such issues include lack of health care access due to isolation, culture shock and language barriers, poor
nutrition due to poverty, and poor ventilation in substandard living situations. Both PbP and APA hope to
inspire API’s to take greater social action and address issues like these affecting our local communities.
Project by Project was founded in New York in 1998, expanded to Southern California in 2001, and
SF/Bay Area is the third and newest chapter with additional regions in development. Since PbP was
founded, it has partnered with 20 organizations and built a volunteer base of more than 1,500 volunteers
nationwide. PbP selects a national theme every year with each chapter choosing a local non-profit
organization within that theme with whom to partner. The chapter then tailors a year-long campaign to
help its fundraising, community outreach, and public awareness efforts.

For more information about volunteer opportunities and upcoming events with Project by Project and
APA Family Support Services, please refer to www.projectbyproject.org and www.apasfgh.org.